Unique Diamond Rings

Selecting Diamonds

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Diamonds are graded for certification by laboratories using grading criteria. Four of these criteria are critical to understand when making a diamond purchase or investment. Known as the “Four C’s” these criteria are: color, cut, clarity and carat.

Color is the result of the composition of a diamond and it does not change. When a jeweler is describing the color of a diamond they are referring to the presence or absence of color in white diamonds. Because a diamond with no color allows maximum light to pass through, colorless diamonds are preferred for their sparkle.

Cut refers to a diamonds reflective quality. Most diamonds are cut with 58 facets. The brilliance of diamonds is heavily dependent on the cut. The different angles and the finish of a diamond determine its ability to reflect light and cause its brilliance and fire. Remember that the cut of a diamond can have an impact on its durability as well as its beauty. Some cutting faults can make a diamond prone to breakage. A diamond that is cut too thin can also cause light to leak out of the back and the diamond will lose some of the sparkle and appear not o shine. So, as you can see the Cut is probably the most important of the Four C’s.

During the formation process, inner flaws, or inclusions occur in most diamonds. The number and size of these inclusions determine what is referred to as the clarity of a diamond. Diamonds that are clear create more brilliance and therefore are rarer and highly priced. To be considered
“flawless”, a diamond must have no surface or internal imperfections visible upon being viewed by a skilled diamond grader using 10 power magnifications.

Carat is the unit of weight by which diamonds are measured. One carat is equal to 200 milligrams. A carat is divided into 100 segments called points. 150 points would equal one and a half carats.

When you go to the store to make that all important diamond purchase, do not be shy! Ask questions, get the answers needed to make an informed purchase. Shopping for certified diamonds enables you to make an informed selection. Knowing the “four C’s” allows you to comparison shop and purchase the best diamond at a fair price. But, before making a purchase, shop around and decide what shapes and styles really appeal to you. Enjoy your diamond for years to come!

Buying Diamonds Online

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With all of the potential for scams concerning diamonds, buying diamonds online almost seems unthinkable! However, you actually can purchase diamonds online, without any problems – as long as you are careful.

First, think about your reasons for wanting to purchase the diamond online, as opposed to making a purchase from a local jewelry store. The most common reason is price. Due to low overhead costs, online jewelers and wholesalers are able to offer lower prices. However, you must be careful – sometimes a price that is too low is a sure indication of a scam.

One of the best things about purchasing online is the unlimited selection. When shopping offline, you are limited to the selection in the stores in your general area. Online, there are no limits. But again, you must use a great deal of care and consideration before handing your money over to someone that you cannot see and have never met!

Before shopping, learn as much as you can about diamonds – especially cut, color, clarity and carat weights. When you are knowledgeable about diamonds, it will be harder for a con artist to rip you off. Once you know more about diamonds, you will be ready to start shopping.

Take your time. Don’t purchase the first diamond that you see that interests you. Instead, look for similar diamonds for sale. Do some comparison shopping to find the lowest prices. Once you have found the lowest price, start doing your investigation. You know about diamonds, you’ve found a diamond that you love, and you’ve found the lowest price – but you are still quite a ways away from actually purchasing that diamond!

Ask about the seller’s credentials, such as professional jewelry associations that they belong to. View and print the seller’s return, refund, and upgrade policies. Also inquire about additional services, such as settings and mountings, sizing, and free shipping. Do a search for customer reviews on this particular company around the Internet. Also check with the BBB Online to see if there have been any complaints.

Ask for a diamond grading report from an independent laboratory such as GIA, HRD, EGL or AGS. You should see this before making a purchase. Finally, use a reputable escrow service for high dollar diamonds – preferably one that will have the diamond appraised while it is in their possession. The seller sends the diamond to the escrow service, and you send the money to pay for the diamond to the escrow service. The escrow service has the diamond appraised, sends the diamond to you, and sends the money to the seller. This is the surest way to protect yourself…again, make sure that you use a reputable escrow service!

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